Media Relations

Are all the messages your organisation gives out in line with how you want to be perceived? What kind of relationships do you have with the media?

For good PR and media relations you need a clear overview of the reputation your organisation is aiming to achieve – and a picture of where you are now.

This session is a great opportunity to explore your key messages and how you can develop your communications and relationships with the media.

Depending on your requirements, this session may include:

• Key messages and what makes a good story
• Types of media
• Communicating with the media – including writing press releases
• Building beneficial and long lasting relations with the media
• Appropriate spokespeople
• What level of coverage you can realistically expect
• Handling negative stories

Back to the list of Consultancy Surgeries