I joined All About Audiences in December 2009. In my current role as Research Manager, I deliver audience research projects across the arts, culture and heritage sectors. Some of my recent and current projects include strategic marketing and audience development planning for The Brewery Arts Centre, Kendal; audience consultation and branding work for Cornerhouse, Manchester; and, delivery of the Turning Point Visual Arts Toolkit Pilot with Visual Arts in Liverpool (VAIL).
Prior to this I worked as Research Officer for GMG Radio, where I was responsible for analysing and disseminating OFCOM listening figures for the group’s portfolio of radio stations and managing audience research projects for a number of partners in the public and private sector.
I was awarded a Distinction in my MA in Arts Management, Policy and Practice from the Institute of Cultural Practices at the University of Manchester and I am an Associate Member of the Market Research Society.